What is Tiny Vinyl? Miniature LPs that really work on record players.

If you’re in your 30s, there’s a good chance you remember HitClips — those tiny, little plastic cassette-like devices that played snippets of popular “hit” songs by all the greats (Britney Spears, *NSYNC, Avril Lavigne, et cetera). You could “clip” them to your jeans and be coveted for your collection every time you switched classes. (What a time to be alive.)

Well, now, there’s Tiny Vinyl: teeny, tiny (as the name implies) records that, despite their four-inch size, are fully functional and can be played on traditional 33rpm turntables (Note: Tiny Vinyl might not be compatible with auto-stop or auto-return turntables). These miniature LPs hold exactly four minutes of audio per side: just enough for a single on each side (HitClips only gave us part of the song!).

A festive flat lay shows several Tiny Vinyl records scattered on a white surface, decorated with Christmas ornaments. In the center is the translucent green record and sleeve for

The new Target-exclusive line includes holiday-themed Tiny Vinyls like “A Charlie Brown Christmas” and Frank Sinatra’s “Jingle Bells / Silent Night.”
Credit: Tiny Vinyl | Nathan Zucker

You can buy Tiny Vinyls online, and as the website states, “wherever the artists choose to sell them.” Target also just launched a special “Target-exclusive” line featuring artists like Chappell Roan (Pink Pony Club is obvs on one side), Ariana Grande, Rihanna, The Rolling Stones, Mötley Crüe, and more. Since these are “Target exclusives,” you won’t be able to buy them anywhere else.

Each Tiny Vinyl has a unique “TV number” on its package. It’ll look something like “TV#0000.” This tells you which Tiny Vinyl printing run it came from. (Could be a collector’s item in the future!) And because these little LPs are so small, they’re actually more environmentally-friendly. According to the Tiny Vinyl site, these records weigh 15 grams each (a standard LP weighs 140g) and are made of 100 percent bio-attributed vinyl.

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